As my final post for the semester, I decided to use an example from the monster of advertising: Apple. I actually would not metaphorically coin Apple's advertising efforts as a monster - more of the Donald Trump of the computer world. Anyways, this ad is part of the "I'm a Mac" campaign, that personified the Apple and Windows computers as real people. The images of the two guys are now instilled in the advertising collective unconscious. The campaign was extremely successful and funny.
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