Tuesday, May 3, 2011

Budweiser Clydesdales: Salute 9/11


I love this commercial. It sends chills down my spine watching it. I chose to include it because of the way Budweiser is able to incorporate their brand with American patriotism. Anytime a brand is able to make force connections to the core values of a country or of a certain people, the campaign will be very strong. I tend to get annoyed with beer commercials, but I can watch this one over and over. This may sound silly, but it's impressive the way these horses are trained to bow!

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