Looking at the side of my parent's fridge, I saw a magnet that had the entire Dallas Cowboys schedule, along with NCAA schedule for Texas Tech, UT, and A&M. The magnet was also had insurance information for their local agency. I have always seen these schedules on my parent's fridge, but never thought about the actual advertisement until this class. Although this is not a new form of advertising, it is extremely effective. Every time the schedule is checked, the reader generally sees the agency information. The photo I took with my phone was fuzzy, so I found this example online, offered through Graphic Specialties Inc. It looks just like the one I saw.
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